Overview

Create targeted email marketing campaigns in your Hubspot email marketing tool based on customers’ loyalty data like points balance, VIP membership or unique referral URL.

Follow this guide to integrate Lootly with Hubspot and learn how the integration works.


Setting up the integration

Step 1: Add Hubspot to your active integrations

  • Go to Integrations from the main menu in Lootly - > choose Hubspot:

  • Click Connect and login into your Hubspot account. Once permissions are allowed the integration is complete.

- Save your changes.


How the integration works

The integration will stream loyalty data into Hubspot whenever a customer's point balance changes.

If someone earns/spends points, Lootly will send updated loyalty data to Hubspot.

Lootly will send the following data points:

Point balance

VIP tier

Birthday

Referral URL

These will appear as data fields that can be added to customer contacts.


You're all set!

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