Create targeted email marketing campaigns in your Omnisend email marketing tool based on customers’ loyalty data like points balance, VIP membership or unique referral url.
Follow this guide to integrate Lootly with Omnisend and learn how the integration works.
Setting up the integration
Step 1: Add Omnisend to your active integrations
Go to Integrations from the main menu in Lootly - > choose Omnisend
Click Connect and login into your Omnisend account. Once permissions are allowed the integration is complete.
Save your changes.
How the integration works
The integration will stream loyalty data into Omnisend whenever a customer's point balance changes.
If someone earns/spends points, Lootly will send updated loyalty data to Omnisend.
Lootly will send the following data points:
And also affiliate data:
Affiliate Join Date
Affiliate Order Count
Affiliate Payout Total
These will appear as data fields that can be added to customer contacts:
If you don’t want to wait for data to be synced as point balance changes, you can do a manual sync.