Affiliates Quick Start Guide

See how you can run your affiliate program with Lootly Affiliates.

Aleksandra Velkova avatar
Written by Aleksandra Velkova
Updated over a week ago

The affiliates program by Lootly allows merchants to run their affiliate marketing initiatives in a clean, simple and fully customizable way. This guide is a brief overview of what the affiliate product offers.

All the screens explained in this guide can be accessed from the Affiliates tab from the main menu in your Lootly account.

Affiliates Overview

In the overview screen, you can see a snapshot of your most important affiliate program information:

  • Pending affiliates

  • Pending orders

  • Pending payments

  • Latest affiliate activity

You can click the View button on each information box for quick access to that specific area.

Latest Affiliate Activity

This table shows only 10 items at all times. This is the latest unique activity that happened in the account, such as new affiliate sign up, new order received, new payment sent. If new events don’t occur, but changes to these items happen they will update in the same row in this table (as opposed to adding new activity rows). If new events do happen, they will take priority and show at the top of the events table.


In the Affiliates tab, you can find all your affiliates (those who applied through your registration page and those you imported manually).

Here you can do several actions:

  • View all affiliates in the affiliate table

  • Filter the affiliate data by number of displayed items, enrollment method and status

  • Sort the data by pending approval and date

  • Manually add an affiliate

  • Import affiliates in bulk

  • Export your affiliates

  • Quick actions on the affiliate profile: approve, decline affiliate, change offer or view the profile of the affiliate.

  • Search affiliates


On the Orders screen, you can see all the affiliate orders coming to your store from the affiliate marketing.

Here you can do the following actions:

  • View all affiliate orders in the orders table

  • Filter the orders data by number of displayed items, and status

  • Sort the orders by date and pending status

  • Bulk actions such as bulk approve orders and bulk deny orders

  • On the per order level you can quickly: approve an order, decline an order, view the associated affiliate, send payment for this order


On the Payments screen, you’ll see all the payments you owe to your affiliates as commissions.

Here you can do the following actions:

  • Filter data by number of displayed items, payment method, payment status

  • Send payment in bulk

  • On the per payment level, you can check the orders for which you owe payment

  • Quick action to send payment to the affiliate

Commission Offers

On this screen you can create, search and view the commission offers in your affiliate program.

Here you can do the following actions:

  • Filter data by number of displayed items, type, revenue amount, affiliate count and status

  • Add a commission offer

  • On the per commission offer level you can do quick actions: edit offer, disable/enable offer, set offer as default and if offer is default you can also edit the registration page, copy the registration page link.


In the settings screen, you can enable/disable your affiliate program as well as set up some other program variables such as:

Fraud detection - the fraud engine checks whether an affiliate is trying to place a fraudulent order. We recommend to keep this setting enabled at all times your affiliate program is live.

Payment settings - configure if affiliate orders are automatically approved for commission calculation.

Sharing options - customize all widget sharing options for affiliates.

Registration page url - Customize the appearance of your affiliate registration page link - the default registration page link looks like this: - you can customize this link by adding a name or a reference in it after the /aff_signup/ portion of the link. This is usually your affiliate program's branded name.

If you wish to customize the domain of the registration page, you can do so by setting up a custom sender domain.

Product SKU Exclusion - exclude specific products from being eligible to earn commissions.

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